Having a professional online presence is essential for real estate agents who want to attract potential buyers and showcase properties effectively.
A website is no longer optional for real estate professionals—it’s a necessity. With a well-designed site, you can showcase property listings with high-quality images, provide essential details, and build credibility as a trusted real estate expert.
Building a real estate website may seem challenging and time-consuming. However, with WordPress, even without coding skills, you can easily create a professional site to showcase your property listings and services.
To build a Real Estate Website you need to follow these steps.
Step 1: Choose a Web Hosting Plan and Domain Name
Step 2: Set Up WordPress
Step 3: Select WordPress Real Estate Theme and Update Content
Step 4: Create Contact Us Page
Step 5: Write Articles About Real Estate
Step 1: Choose a Web Hosting Plan and Domain Name
Every website needs web hosting, a crucial service that makes your site accessible online. When visitors enter your domain name in their browser, your hosting server delivers the website’s content to their device, allowing them to explore your property listings and services.
There are many web hosting providers to choose from for your real estate website. When selecting a hosting service, consider key factors such as speed, security, reliability, customer support, and pricing.
To assist you in building a real estate website, here are some of the top web hosting providers that offer excellent features: Bluehost, HostGator, and WP Engine. These services are known for their reliability, speed, and security.
Since 2005, WordPress has recommended Bluehost for its ability to optimize WordPress websites more effectively than many other providers. In this guide, we’ll use Bluehost as an example to help you build a real estate website, but if you prefer other hosting options, HostGator or WP Engine offer similar steps and features.
On average, a domain name costs around $10.99 per year, and web hosting typically runs about $9.99 per month. For real estate professionals with multiple expenses, such as marketing and property management tools, these costs might feel a bit high. However, investing in quality hosting is crucial for your site’s performance and credibility.
We recommend Bluehost for several reasons. They offer a free domain name, a 70% discount on web hosting for our readers, and a free SSL certificate, which is essential for securing sensitive client information such as credit and debit card details when you build a real estate website.
To get started, simply click the button below. Bluehost offers affordable monthly plans, starting at just $2.75.
[Click Here to Claim this Exclusive Bluehost Offer]
Visit Bluehost and click the “Get Started Now” button. You’ll be directed to a page where you can select a hosting plan to build your real estate website.
We recommend choosing either the Basic or Plus plan, as they are the most popular and ideal for building a real estate website with all the necessary features.
Once you’ve selected a plan, you’ll be directed to a new page where you can choose your domain name for your real estate website.
Choosing the right domain name for your real estate website is crucial. It should be memorable, unique, and clearly reflect your real estate business and the services you offer.
The best domain name for your real estate website is often your own name, as it helps establish a personal brand. If your name is already taken, try incorporating real estate-related keywords into your domain name to make it more unique and relevant.
After selecting your domain name, click the “Search for Domain” button to check its availability.
We recommend keeping all these additional features enabled for better functionality. However, if you choose to disable any of them, you can easily reactivate them at any time.
Once you’ve made your selection, click the “Continue to Checkout” button to proceed with your purchase.
To finalize your purchase, you’ll need to provide your payment information. Enter the required details and click the “Submit Payment” button to complete the process.
Afterward, you’ll receive an email with instructions on how to access your control panel (cPanel). This is your real estate website hosting dashboard, where you can manage everything from emails and support to security settings. It’s also where you’ll install WordPress to build your site.
Step 2: Set Up WordPress
WordPress is a content management system (CMS) powering over 40% of websites globally, making it one of the most popular platforms for building real estate websites.
WordPress makes it easy to create and manage your real estate website, even without any advanced technical knowledge.
Setting up WordPress with Bluehost is quick and simple. By signing up through our links, Bluehost will automatically recognize that you want to use WordPress for your real estate website and will set it up on your domain. You’ll only need to follow a few easy steps to get everything up and running.
Next, log in to your Bluehost control panel and go to the “Websites” tab. From there, click the “Add Site” button to start setting up your real estate website.
Then, select “Install WordPress” and click the “Continue” button to move forward with the setup of your real estate website.
Next, you can enter a “Site Title” for your real estate website, or you can skip this step and add it later if you prefer.
Next, enter the domain name you registered for your real estate website and click the “Continue” button to proceed.
After that, the Bluehost installer will quickly set up your real estate website, preparing everything for you to start building.
You’ll then receive an email with all the details for your real estate website. To access your WordPress dashboard, simply go to “yourdomainname.com/wp-admin.”
Now that WordPress is set up, you’re just a few steps away from building and sharing your real estate website with the world.
Step 3: Select WordPress Real Estate Theme and Update Content
WordPress themes are designed by experts to help you create your real estate website quickly and easily, even if you have no coding experience.
There’s a wide selection of both premium and free WordPress themes available for your real estate website. We recommend choosing a premium theme, as it provides regular updates, feature improvements, and bug fixes. You’ll also have access to customer support for any assistance you might need.
We suggest selecting one of these three popular and reliable themes for your real estate website: RealHomes, WP Residence, or Houzez. These themes are designed to help you showcase properties effectively and offer great features for real estate professionals.
In this article, we’ll use the RealHomes theme as an example for your real estate website. However, if you prefer a different theme, you can also consider WP Residence or Houzez. The steps for setting them up are very similar.
The RealHomes theme elegantly showcases property listings, helps collect inquiries and leads, and simplifies property management for real estate business owners, making it both efficient and cost-effective.
This real estate theme is compatible with popular plugins like Elementor, WooCommerce, and Contact Form 7. It includes pre-designed pages such as Property Listings, About Us, Services, and Contact. The best part is that you’ll receive free lifetime updates and six months of customer support. Detailed documentation is also available to assist you in customizing your real estate website. Click here to access the theme’s documentation.
After purchasing one of the recommended themes, you’ll need to download the theme’s zip file. Simply go to your Themeforest account’s “Downloads” page, click the “Download” button next to your theme, and select “Installable WordPress file only”.
Once you’ve downloaded the theme’s zip file, go to your WordPress admin dashboard. From there, navigate to “Appearance,” then “Themes,” and click “Add New.” Choose the option to upload a theme by clicking “Choose File,” select the theme zip file you downloaded, and then click the “Install Now” button to complete the installation.
Afterward, click the “Activate” button to make your real estate theme live on your website.
Since each theme requires specific plugins to function correctly, it’s important to install both the required and recommended plugins for your real estate theme. Simply click on “Begin installing plugins” to start the process.
Select all the plugins, then choose “Install” and click the “Apply” button to start the installation process.
To activate the required plugins, click “Return to Required Plugins Installer.” Then, select all the plugins, choose “Activate,” and click the “Apply” button to complete the activation.
Congratulations on successfully installing your theme! The next step is to import a demo onto your real estate website. By importing a demo, you’ll gain access to pre-designed layouts and styles that serve as a solid foundation for your site. These demos can easily be customized with your own content, helping you create a professional and unique real estate website.
The process of importing demos may vary depending on the theme you select. However, all the themes we’ve recommended offer detailed documentation that will guide you through the demo import process, tailored to each specific theme.
For detailed instructions on how to import the RealHomes theme, you can find a step-by-step guide by clicking here.
The RealHomes theme works seamlessly with the Elementor plugin, which is one of the best options for customizing your real estate website.
With Elementor, you can easily customize the content and design of your real estate website, even if you have no coding experience.
To edit a page on your real estate website using Elementor, go to the “Pages” section in your WordPress dashboard. Then, click the “Edit with Elementor” button on the page you want to customize.
You can now easily modify and customize the page content directly from the Elementor panel, making adjustments to suit your real estate website’s needs.
The Properties page is one of the most important pages on your real estate website. It showcases your best and most featured property listings, giving visitors a clear view of what you have to offer. Through this page, potential buyers and clients can understand your expertise, style, and the quality of properties you represent.
The Properties page comes pre-designed within the RealHomes theme. To make it ready for use, you only need to update a few settings. Click here to learn how.
Another essential page that should be included on your real estate website is the Agents page. This page provides important details about your real estate professionals or agency, helping visitors learn more about the team behind your business.
The RealHomes theme offers a pre-designed Agents page that is ready for immediate use. To personalize it, simply update the content of the page directly from the WordPress dashboard.
Including an Agencies page on your real estate website is highly recommended. This page provides a convenient way for visitors to learn more about the real estate agencies you work with, helping potential clients connect with the right professionals.
The RealHomes theme offers a pre-designed Agencies page that is ready for immediate use. You can customize your Agencies page directly from the WordPress dashboard.
The RealHomes WordPress real estate theme offers many additional features that you can explore on the theme’s webpage and in the documentation. If you encounter any difficulties, don’t hesitate to contact their support team—they’re ready to assist you with any issues.
Step 4: Create Contact Us Page
Every real estate website should have a Contact page, making it easy for visitors to send their inquiries and questions.
Adding a Contact page to your real estate website is essential for building strong connections with potential clients. It provides a direct and convenient way for them to reach out to you without having to leave your site.
Most premium real estate themes come with a pre-designed Contact page that is ready to use. You simply need to adjust a few settings to customize it according to your business needs.
The RealHomes theme also includes a pre-designed Contact page that is ready to use, making it easy for potential clients to get in touch with you. To make it fully functional for your business, you just need to adjust a few settings. Click here to learn how to customize it in the theme’s documentation.
You can also use the WPForms plugin to create a custom contact form and easily integrate it into your Contact page.
The WPForms plugin features a user-friendly drag-and-drop builder, allowing you to create contact and payment forms quickly and effortlessly.
First, install and activate the WPForms plugin on your real estate website.
You can use the free WPForms Lite version or upgrade to WPForms Pro for advanced features and enhanced functionality.
To create a new form, go to your WordPress dashboard and click on “WPForms > Add New”.
Next, give your form a name and select the “Simple Contact Form” template.
The drag-and-drop form builder will then open. On the left, you’ll see a variety of fields you can add, and on the right, the contact form template is ready to use. Click the “Save” button and close the WPForms builder to finish.
Next, go to the “Pages” section in your WordPress dashboard, find the Contact page, and click the “Edit with Elementor” button.
Then, use the search bar to find “wpforms,” locate the “WPForms” widget, and drag it into the desired section. Select the form you created earlier in the WPForms builder. Finally, click the “Update” button at the bottom to save your changes.
Your contact page is now set up and ready to receive messages from your clients. Test it out, and if you run into any issues, I recommend contacting the customer support team for your real estate theme. They will assist you in resolving any problems you may face.
Step 5: Write Articles About Real Estate
There are many benefits to writing articles for your real estate website. By sharing your knowledge, expertise, and insights about the real estate market, you build trust with visitors, increasing the chances that they will consider your services when looking for real estate assistance.
There are several ways you can write articles for your real estate website.
The first option is to write your own articles. While it may seem difficult at first to create a lengthy article on a single topic, your skills will improve over time as you continue writing and gaining experience.
The second option is to hire a writer to create articles for your real estate website. Platforms like Upwork and Fiverr offer access to skilled writers who can craft content tailored to your specific needs.
The final option is to use Jasper, an AI tool that helps you generate articles on various topics in under 10 minutes. Jasper also offers video tutorials to guide you through the process of writing articles with ease.
Final Thoughts on Building a Real Estate WordPress Website
In this article, we provide a detailed guide on how to build your real estate website using WordPress, no matter your experience with coding.
These are the steps covered in this detailed guide.
Step 1: Choose a Web Hosting Plan and Domain Name
Step 2: Set Up WordPress
Step 3: Select WordPress Real Estate Theme and Update Content
Step 4: Create Contact Us Page
Step 5: Write Articles About Real Estate
After completing your real estate website, be sure to include it on your business cards, brochures, flyers, and social media profiles.
If you need further assistance after reading the article, feel free to contact us through our contact page. We’re here to help you with building your real estate website.
